Webinar
Navigating Major Disruptions with a Flow-Based Operating Model
Major disruptions are no longer exceptional events—they’ve become part of everyday reality for industrial supply chains. Market volatility, geopolitical shifts, energy instability, and changing customer expectations continue to challenge organizations to make faster, smarter decisions.
In this webinar, Grégory Homareau and Laurent Vigouroux shared how a flow-based operating model supported by DDMRP helps organizations navigate uncertainty with greater visibility and alignment. Drawing on real industrial experience, they explored how better visibility, segmentation, and cross-functional decision-making enable companies to prioritize what matters most and respond more effectively when conditions change.
Watch the replay to discover why Make-to-Order doesn’t always deliver the flexibility companies expect, how flow visibility supports better business decisions during disruptions, and how industrial organizations can align Supply Chain, Operations, and Sales around shared priorities to improve responsiveness and business performance.
What was covered during this webinar
Watch the replay to discover:
✅ Why Make-to-Order doesn’t always create the flexibility companies expect
✅ How flow visibility supports faster and better business decisions during disruptions
✅ The role of customer and product segmentation in balancing MTO and MTS strategies
✅ How Supply Chain, Operations, and Sales can align around shared priorities
✅ Why flow-based operating models improve responsiveness and resilience
✅ Lessons learned from navigating major industrial and market disruptions
Meet the speakers
Special guest: Grégory Homareau

CEO and Supply Chain Leader
Grégory Homareau is an international executive with over 25 years of experience leading industrial and supply chain organizations across Europe. A former CEO in the steel and distribution industry, he has managed large-scale, multi-site operations with full P&L responsibility and led major transformation programs focused on improving flow, reducing lead times, and strengthening financial performance, always aligning supply chain decisions with service, margin, and cash objectives.
b2wise co-founder, EVP Global Brand Ambassador
Laurent is your host for this session. A seasoned expert in Demand Driven methodologies with AI-powered S&OP solutions, involved in 100+ DDMRP projects worldwide, helping organizations achieve supply chain excellence through flow-based planning. As the inventor of DDBrix, the renowned DDMRP training game, and a co-developer of innovative supply chain software, Laurent brings unmatched expertise in rapid implementation and practical insights to the conversation.
Want to become a Demand Driven Planner?
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